Targeted sales-driven email copy for sale campaigns for various health and wellness brands.

Full product copy including title, short and long description, and bullets to give customers needed information to navigate from and make a purchase on www.lampsplus.com.

A case study highlighting the success of nCircle product implementation in the State of Minnesota Office of Enterprise Technology.

Medium-form brand copy for Jonathan Adler product pages on contemporary lighting site, www.eurostylelighting.com.

Highly focused SEO-driven short-form top copy for high-performing product pages on www.lampsplus.com.

A shopper's guide for customer resource page.

A monthly newsletter highlighting company and industry achievements.

A press release announcing a new product release from artist Usugrow for street brand Upper Playground. Upper Playground is based in San Francisco, and has since 1999 been recognized as a catalyst for the fusion of street style and fine art.

I grew up with L.A. as a constant, not something I repped or something I felt that needed defending. It was the backdrop for all my experiences and a supporting character in the grander story of how my parents entered this country as refugees to eventual American citizens. All of this was something I never thought about growing up. It was my home and nothing more. I took it for granted. It wasn’t until I moved to San Francisco to go to college that I started developing a longing and love for my...